- WHAT WE DO
- WHAT WE DO
Grassroots industrial policy from the ground up.
01 — EQUIP
Digital access is the entry point.
We make devices affordable through asset financing, direct sourcing, and a revolving capital fund — bringing costs 35% below market. A connected device unlocks everything that follows.
02 — CONNECT
World-Class solutions, coordinated.
We connect farmers to the best available agri-tech tools, market linkages, and credit providers — tailored to their crop, context, and specific gaps. Not a menu of ad hoc fixes, but a coordinated system of solutions.
03 — ACTIVATE
Anchored in state infrastructure.
We embed validated solutions into how governments deliver agricultural support. Not a parallel structure. Part of the state's own infrastructure.
WHAT WE DO:
EQUIP
Our starting point is digital access. We make digital devices affordable for farmers, families, and communities across Sub-Saharan Africa. Digital technology unlocks everything that follows — and makes cost-effective service delivery at scale possible.
- WHY DIGITAL ACCESS
It enables access to agri-tech solutions and allows for service delivery at scale.
HOW WE EQUIP
Our model for affordable digital access.
Asset Financing
The upfront cost of a device is the single biggest barrier to ownership. We remove it. We purchase devices on behalf of farmers and enable repayment in affordable installments over six to twelve months.
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Direct Sourcing
We source directly from manufacturers and deliver straight to users — eliminating every markup in between. Combined with low-cost financing, this brings device costs 35% below standard market rates.
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Revolving Capital
Every device we finance feeds into a revolving capital pool. As farmers repay, the money cycles back — creating a self-sustaining source of financing that grows with every deployment.
WHAT WE DO:
CONNECT
The tools to transform smallholder agriculture exist — scattered across agri-tech startups, NGOs, and state systems. Most farmers receive them as ad-hoc, one-off interventions. Hagush is changing that. We're providing smallholder farmers a coordinated package of support — connecting them to the agri-tech solutions, market linkages, and credit providers that fit their specific context.
- WHY COORDINATED SUPPORT
No single solution can close the yield gap on its own.
- HOW WE CONNECT
Our approach for connecting farmers to tailored support.
Identify validated, high-impact solutions
We map the landscape of agri-tech platforms, NGO-driven programmes, and state support services — identifying the solutions with the strongest evidence of impact across extension services, market linkages, and credit access.
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Build context-specific support systems
No two farming communities are the same. We design coordinated packages tailored to each farmer's crop, context, and the specific gaps in their local state systems — from precision agriculture platforms and weather monitoring to data-driven advisory services.
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Connect farmers to a coordinated set of solutions for their relevant agricultural value chain.
We ensure every farmer receives a tailored support — agronomic advice, market connections, and credit access. Not a menu of options. A coordinated system designed to work together.
WHAT WE DO:
ACTIVATE
We activate existing state systems. We embed what works into existing infrastructure — taking validated solutions and making them part of how governments deliver agricultural support. Not a parallel structure. Part of the state's existing infrastructure.
- WHY STATE SYSTEMS
Only the state possesses the fiscal resources and jurisdictional power required to drive change at the scale needed.
- HOW WE ACTIVATE
Our approach for embedding validated solution in state systems.
Identify gaps in state systems
We assess existing agricultural support infrastructure — extension services, credit programmes, market linkage systems — mapping where coverage breaks down, where quality falls short, and where the distance between policy intent and farmer reality is greatest. That gap is our entry point.
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Integrate validated solutions into existing infrastructure
Our goal is a demonstration effect first — prototyping models that prove what's possible in specific contexts. Once the case is made, we work to institutionalize them: so governments can fund, operate, and scale them independently of Hagush. Only the state has the fiscal resources and jurisdictional power required to drive change at the scale needed.
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