- WHAT WE DO
- WHAT WE DO
Grassroots industrial policy from the ground up.
01 — EQUIP
Digital access is the entry point.
We make devices affordable through asset financing, direct sourcing, and a revolving capital fund — bringing costs 35% below market. A connected device unlocks everything that follows.
02 — CONNECT
World-Class solutions, coordinated.
We connect farmers to the best available agri-tech tools, market linkages, and credit providers — tailored to their crop, context, and specific gaps. Not a menu of ad hoc fixes, but a coordinated system of solutions.
03 — ACTIVATE
Anchored in state infrastructure.
We embed validated solutions into how governments deliver agricultural support. Not a parallel structure. Part of the state's own infrastructure.
WHAT WE DO:
EQUIP
Our starting point is digital access. We make digital devices affordable for farmers, families, and communities across Sub-Saharan Africa. Digital technology unlocks everything that follows — and makes cost-effective service delivery at scale possible.
- WHY DIGITAL ACCESS
It enables access to agri-tech solutions and allows for service delivery at scale.
HOW WE EQUIP
Our model for affordable digital access.
Asset Financing
The upfront cost of a device is the single biggest barrier to ownership. We remove it. We purchase devices on behalf of farmers and enable repayment in affordable installments over six to twelve months.
Direct Sourcing
We source directly from manufacturers and deliver straight to users — eliminating every markup in between. Combined with low-cost financing, this brings device costs 35% below standard market rates.
Revolving Capital
Every device we finance feeds into a revolving capital pool. As farmers repay, the money cycles back — creating a self-sustaining source of financing that grows with every deployment.
WHAT WE DO:
CONNECT
The tools to transform smallholder agriculture exist — scattered across agri-tech startups, NGOs, and state systems. Most farmers receive them as ad-hoc, one-off interventions. Hagush is changing that. We're providing smallholder farmers a coordinated package of support — connecting them to the agri-tech solutions, market linkages, and credit providers that fit their specific context.
- WHY COORDINATED SUPPORT
No single solution can close the yield gap on its own.
- HOW WE CONNECT
Our approach for connecting farmers to tailored support.
Identify validated, high-impact solutions
We map the landscape of agri-tech platforms, NGO-driven programmes, and state support services — identifying the solutions with the strongest evidence of impact across extension services, market linkages, and credit access.
Build context-specific support systems
No two farming communities are the same. We design coordinated packages tailored to each farmer's crop, context, and the specific gaps in their local state systems — from precision agriculture platforms and weather monitoring to data-driven advisory services.
Connect farmers to a coordinated set of solutions for their relevant agricultural value chain.
We ensure every farmer receives a tailored support — agronomic advice, market connections, and credit access. Not a menu of options. A coordinated system designed to work together.
WHAT WE DO:
ACTIVATE
We activate existing state systems. We embed what works into existing infrastructure — taking validated solutions and making them part of how governments deliver agricultural support. Not a parallel structure. Part of the state's existing infrastructure.
- WHY STATE SYSTEMS
Only the state possesses the fiscal resources and jurisdictional power required to drive change at the scale needed.
- HOW WE ACTIVATE
Our approach for embedding validated solution in state systems.
Identify gaps in state systems
We assess existing agricultural support infrastructure — extension services, credit programmes, market linkage systems — mapping where coverage breaks down, where quality falls short, and where the distance between policy intent and farmer reality is greatest. That gap is our entry point.
Integrate validated solutions into existing infrastructure
Our goal is a demonstration effect first — prototyping models that prove what's possible in specific contexts. Once the case is made, we work to institutionalize them: so governments can fund, operate, and scale them independently of Hagush. Only the state has the fiscal resources and jurisdictional power required to drive change at the scale needed.